Analyze how the increasing intensity of information technology investments




  
Prompt:
Analyze how the increasing intensity of investments, the digitization of business, and the big shifts in the U.S. economy have affected the competitive dynamics of Courier industry – FedEx.
For background on how the increasing intensity of information technology investments, the digitization of business, and the big shifts in the have affected competitive dynamics, please do the below readings. I have attached the articles.
Hagel, J., Brown, J.S., and Davison, L. “: Measuring the Forces of Change,” Harvard Business Review (87:7-8), Jul-Aug 2009, pp 86-90.
McAfee, A., and Brynjolfsson, E. “Investing in the IT that makes a competitive difference,” (86:7-8), Jul-Aug 2008, pp. 98-107.
Govindrajan, V. & Srivastava, A. (2016). Strategy When Creative Destruction Accelerates. Tuck School of Business Working Paper No. 2836135, Available at SSRN:

format:
Use a maximum of one, single-sided page (no more than 600 words), single-line spacing, 1″ margins on all sides, Verdana font type, and 10-point font size.
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